Cupid's Chokehold

KDU College

Diploma in Mass Communication
Music Video

Brief: Produce either a short film, short documentary or music video.

This group task was the final assignment for my Film Studies course. We decided with producing a music video, as it wasn't something many others were doing and well, it was obviously more fun. I was the editor as well as floor manager for this task.

One of my friends suggested her friend's band, Seven. After listening to a couple of their songs, it was unanimous that we use 'Butterflies', sung by former CosmicSpaceMunkys member, Bobo when he was 16.

The music video was heaps fun to shoot. Firstly we got to do this within our "gang", so it was the perfect chance to hang out while doing our assignment. Second was because we did not seek any prior permission to shoot at any of the locations. Hence we had to sneak around doing so, which was exciting. We spent a whole day shooting at all the different locations and it was a day well spent.

Unexpected Places

KDU College
Dilpoma in Mass Communication
"Searching for the Malaysian Identity" Photography Exhibition

Brief: Capture and exhibit photographs that represents the Malaysian identity.

Examples from the series

This was my final assignment for my Photography course, which being a huge fan of photography, I was really excited for. It really tested my photographic skills as well as improved them.

I drew inspiration from the street signs around the city of Kuala Lumpur. Most Malaysian roads are named in Malay, with some after famous and noted Malaysian leaders. These road names also represent our Malaysian multiracial unity, as no leader is spared because of race. There are also roads or streets that are simply famous enough to be recognized as Malaysian. They are so from being some of the busiest tourists' spots in the city.

I decided with a documentary format for my display. This means that my photos would be exhibited as a series, all of them taken from the same angle and with a consistent color palette. I also edited my raw photos by playing with contrast and saturation to increase the vibrancy of the colors. The editing was meant to make my photos look more artistic.

 

Pictures from the exhibition

My photos were accompanied by a statement that says 'Truly Malaysian Names', for these road and street names can only be found in Malaysia. My photo series was also meant to be educational for those who have little or no knowledge of our Malaysian roads.

On the day of the exhibition, seeing my peers admire my photos was a very proud and fulfilling moment. The great reviews I'd received that day were gratifying as well.

Details In The Fabric

KDU College
Diploma in Mass Comunication
Descriptive Essay Task

Brief: Write a short descriptive essay.

(please click to enlarge)

I chose to write a love story because I personally believe that romance are the best genre for descriptive writing. I really enjoyed this task considering I love reading novels and have always been inspired by the amazing descriptions the writers produce. It's these descriptions that make my mind wonder as I read, imagining the characters, settings and scenarios. So I was glad that I got the chance to do the same.

After assessing everyone's work, my lecturer picked out the few that she favored, cropped out the best sections of the story and used them as examples in our following lecture. I'm proud to say that mine was one of the chosen few. That had really made my day.

Infatuation

KDU College

Diploma in Mass Communication

Durex "Prevention, not cure" Campaign

Brief: Create a campaign for a brand of your choice.

This was a group task. Our chosen brand was Durex with the tagline "Prevention, not cure." Our target audience was teenagers and young adults.

Being teenagers ourselves and having friends who are already sexually active, we wanted to promote safe sex. In our advertisements, we highlighted the possible life changes and difficulties that would surface should an underage couple have unprotected sex. We kept everything, from copy to design, short and concise. This print ad was what I came up with and designed.

This assignment was my first go at building a campaign. It was interesting to learn and practice keeping both copy and design consistent throughout.

A Little More Personal

KDU College
Diploam in Mass Communication
Self Promotion Task

Brief: Create a piece of design that represents who you are.

I took a different approach by listing out all the words and terms that best describes me on a piece of paper. To make it interesting I crumpled it and stuck on several magazine cuttings of sentences that correspond with my self-descriptions and to how I feel things are like in my life. I then took a photograph of the design in a Sepia tone. 

This was one of my favorite assignments throughout my diploma studies. It is also one of the several assignments of which I obtained full marks for.